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Monday, 8 August 2011

My Visual Story - "You Gotta have Pictures"

Every picture tells a story and so does this one.



Just by placing it in the middle towards the top of the page it shows it is of great importance. This placement is  also known as Gestalt, to show form or shape. There is also use of semiotics; the iconic, 1-1 representation, chair and tea cup; indexical, the inferred, spilt tea cup and upset chair showing that someone has left in a hurry; and the symbolic, abstract, casual outdoor chair and decorative tea cup indicating a relaxed but special occasion.

All of this should link to the cognitive elements of the photo, which is how the audience is influenced. Culture, memory and salience are all persuaded here. The audience is aware of morning tea rituals, culture, as well as their own personal experiences, memory and the disheveled scene that is familiar, salience.

The windows served as the frame and helped to separate elements of the scene using the 'Rule of Thirds', with a medium shot at eye level for the audience to feel they too have just come across the scene. The blurred view of the city was achieved by shutting the tinted windows which also gave the effect of darkening the foreground to give a mysterious feel. These are all parts of taking a photo; frame, focus, point of interest (POV), lighting and exposure.

And now for the story. Mrs Jones had been peacefully enjoying her special cup of French Earl Grey, escaping from the hustle and bustle of city life, when there was a sudden, loud knock at the door followed by an ear piercing scream. She leapt to her feet, upturning her chair and knocking over her tea cup as she raced to  the door only to realise it was her neighbour's television set lifting the roof off again.

Yes it is a fictional story and and not to be labelled factual, but unfortunately I didn't come across any newsworthy events on the way home nor could I be bothered to actually make a cup of tea so Pepsi Max with a dash of milk looks pretty similar. Doesn't it?

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